“At Sunovion, we’re empowered to create our own career path.”

Sales & Marketing

Michelle Gilson

Senior Product Manager, Latuda®

Sunovion Career Milestones

  • Promoted to Product Manager, Latuda®
  • Launch of multi-channel “Maya” campaign for Latuda®
  • Launch of online promotional review platform

Describe your role at Sunovion

My current role is Patient Marketing for Latuda® where I:

  • Lead media-buying, patient education, TV production and photography
  • Oversee the Patient Access programs: Copay Cards and Vouchers
  • Partner with CS3 on all digital tactics: web site, banners and display
  • Lead Strategic Planning and Tactical Planning for Patient initiatives

How do you think Sunovion is helping patients?

Our commitment is demonstrated through Advocacy efforts to break down the stigmas around the disease states our products are indicated for and being a voice on Capitol Hill to ensure parity for mental health coverage.

We also help patients through Sunovion Answers, where we provide assistance and support through many channels—from looking up a patient’s insurance coverage to finding a solution to get needed copay assistance

What do you like best about working at Sunovion?

I really enjoy the cross-functional work I have the opportunity to participate in. The ability to interact with various areas of the company and learning various points of view is a lot of fun. There are always new initiatives and innovations we are evaluating to see how they fit from both a brand perspective and how it ladders up to the overall company’s vision.

Describe your career at Sunovion

What I like best are the opportunities that are provided to develop in areas of the business outside of our current roles. There are opportunities for growth for all individuals and we are empowered to create our own career path.

I started my career in Commercial Operations as a project manager and was promoted several times over five years; as an Associate Director in Commercial Operations, I was promoted to a Product Manager on Latuda®, affording me a growth opportunity in marketing. I am currently a Senior Product Manager and in my fourth year on the brand team.